>[!External Links]- > [Exploring Strategy](x-devonthink-item://C3102175-9060-415F-BF71-F67764326C4F) > See also [[Organisations (definition)]] ## Definition of Strategy - Chandler: long term goals - Porter: Being different to offer a unique mix of value - Drucker: Theory of how to gain competitive advantage - Mintzberg: pattern in a stream of decisions - "Business strategy is the pattern of objectives, purposes or goals and major policies and plans for achieving these goals, stated in such a way as to define what the business the company is in or is to be in and the kind of company it is to be" - Andrews, 1965. - Exploring strategy book : ***long term direction*** of an ***organisation***. This combines emergent and deliberative strategies, and also allows for strategies that focus on cooperation and imitation: - Other definition: "defining the game we are playing and how we will win that game". ### Long term Three horizons: - What is happening now and needs defending - What is happening next (rising stars) - What is the longer term future ### Direction - occurs over time - pattern not obvious - need to look at the objectives behind our strategy. ### Organisation - in book, not discrete.. involves stakeholders. ## Links - [[Tools for Strategic Analysis]] - [[Considerations when formulating Strategic Plans]] - [[Strategic Management]] - [[McKinsey's 7 Ss]] - [[The MOST Strategy Model]] - [[The Ansoff Matrix]] -