## COM-B model - Capability, Opportunity, [[Motivation]] - Behaviour - Similarities with the "means, opportunity, motive" model used in US Criminal Law ![[13012_2018_821_Fig1_HTML.png.webp]] ### Capability - Two types- psychological and physical - An individual's psychological and physical capacity to engage in the activity - Having the necessary knowledge and skills ### Opportunity - Two types- physical and social - The physical and social environment that enables the behaviour. Outside of the individual. - The social and physical factors that make wanted behaviours more likely to happen, and the less wanted behaviours less likely to happen. ### [[Motivation]] - Two types: reflective and automatic. - Not just about goals, all types of behaviour. - Reflective processes - conscious - Automatic processes- unconscious. emotional responses, desires and [[Habits]] resulting for associative learning and physiological states ## Policy Categories - Also linked the model to various policy categories, so that it is easy to see what kind of activities can take place.